Ir para o conteúdo

The Selling of the President
Foto de Stock: A capa pode ser diferente.

The Selling of the President Brochura - 1988

por Joe McGinniss

McGinniss examines the repackaging of Richard Nixon by the men--Roger Ailes, now working on the George Bush campaign, and Frank Shakespeare--who first suggested that issues bore voters and that image is what counts.

Resumo

What makes you cast your ballot?
A Presidential candidate or a good campaign?
How he stands on the issues or how he stands up to the camera?

The Selling of the President is the enduring story of the 1968 campaign that wrote the script for modern Presidential politicking—and how that script came to be. It introduces:

  • Harry Treleaven, the first adman to suggest that issues bore voters, that image is what counts
  • Roger Ailes, a PR man who coordinated the TV presentations that delivered the product
  • Frank Shakespeare, the man behind the whole campaign, who, after eighteen years at CBS, cast the image that sold America a President
  • And the candidate, Richard Nixon himself—a politician running on television for the highest office in the land

In his introduction, Joe McGinniss discusses why—unfortunately—his classic book is as pertinent today to understanding our political culture as it was the year it was published.

Informações do editor

Joe McGinniss was a young Philadelphia journalist when he began to follow the team of public relations men and television specialists who created Richard Nixon's image for the American public during the presidential campaign of 1968. In 1969, with the publication of The Selling of the President, Joe McGinnis immediately became a nonfiction star of the first rank. His other books include Heroes, Going to Extremes, Fatal Vision, Cruel Doubt, and a novel, The Dream Team. He lives in Williamstown, Massachusetts.

Detalhes

  • Título The Selling of the President
  • Autor Joe McGinniss
  • Encadernação Brochura
  • Edição Reprint
  • Páginas 251
  • Volumes 1
  • Idioma ENG
  • Editorial Penguin Books, E Rutherford, New Jersey, U.S.A.
  • Data de publicação 1988-08-02
  • ISBN 9780140112405 / 0140112405
  • Peso 0.49 libras (0.22 kg)
  • Dimensão 7.9 x 4.99 x 0.62 in. (20.07 x 12.67 x 1.57 cm)
  • Época de 18 a UP anos
  • séries 13 - UP
  • Library of Congress subjects Nixon, Richard M, Television in politics - United States
  • Número da Biblioteca do Congresso dos Estados Unidos 88002501
  • Dewey Decimal Code 324.973

Revisões da mídia

Citações

  • Brill's Content, 06/01/2000, Page 99

Sobre o autor

Joe McGinniss was a young Philadelphia journalist when he began to follow the team of public relations men and television specialists who created Richard Nixon's image for the American public during the presidential campaign of 1968. In 1969, with the publication of The Selling of the President, Joe McGinnis immediately became a nonfiction star of the first rank. His other books include Heroes, Going to Extremes, Fatal Vision, Cruel Doubt, and a novel, The Dream Team. He lives in Williamstown, Massachusetts.

Mais exemplares à venda

The Selling of the President
Foto de Stock: A capa pode ser diferente.

The Selling of the President

por McGinniss

  • Usado
  • Brochura
Condição
Usado - Good Condition
Encadernação
Paperback
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
Burgin, Kentucky, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 5 de 5 estrelas de Biblio clientes.
Preço do item
€ 2,83
€ 6,02 frete para USA

Mostrar detalhes

Descrição:
Penguin, 1988. Softcover. Good Condition. Has bookstore sticker on spine and back cover. Text appears clean, but may contain some marks that we missed. Cover Has Shelf, Edge and Corner Wear, Looks nice. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Politics & Government; ISBN: 0140112405. ISBN/EAN: 9780140112405. Pictures of this item not already displayed here available upon request. Inventory No: 1561057867. . 9780140112405
Preço do item
€ 2,83
€ 6,02 frete para USA
The Selling of the President: The Classical Account of the Packaging of a Candidate
Foto de Stock: A capa pode ser diferente.

The Selling of the President: The Classical Account of the Packaging of a Candidate

por McGinniss, Joe

  • Usado
Condição
UsedGood
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
Annandale, New Jersey, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 5 de 5 estrelas de Biblio clientes.
Preço do item
€ 2,83
€ 3,78 frete para USA

Mostrar detalhes

Descrição:
UsedGood. Fast shipping and order satisfaction guaranteed. A portion of your purchase benefits Non-Profit Organizations, First Aid and Fire Stations!
Preço do item
€ 2,83
€ 3,78 frete para USA
The Selling of the President: The Classical Account of the Packaging of a Candidate
Foto de Stock: A capa pode ser diferente.

The Selling of the President: The Classical Account of the Packaging of a Candidate

por McGinniss, Joe

  • Usado
  • as new
  • Brochura
Condição
Novo
Edição
Reprint
Encadernação
Paperback
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
Hopkins, Minnesota, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 2 de 5 estrelas de Biblio clientes.
Preço do item
€ 3,03
€ 4,74 frete para USA

Mostrar detalhes

Descrição:
Penguin Books, 1988. Reprint . Soft cover. As New. Unmarked, square, and tight like new.
Preço do item
€ 3,03
€ 4,74 frete para USA
The Selling of the President: The Classical Account of the Packaging of a Candidate
Foto de Stock: A capa pode ser diferente.

The Selling of the President: The Classical Account of the Packaging of a Candidate

por McGinniss, Joe

  • Usado
Condição
Used - Good
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
Frederick, Maryland, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 4 de 5 estrelas de Biblio clientes.
Preço do item
€ 3,78
€ 3,78 frete para USA

Mostrar detalhes

Descrição:
Penguin Publishing Group. Used - Good. Good condition. With remainder mark. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Preço do item
€ 3,78
€ 3,78 frete para USA
The Selling of the President: The Classical Account of the Packaging of a Candidate
Foto de Stock: A capa pode ser diferente.

The Selling of the President: The Classical Account of the Packaging of a Candidate

por McGinniss, Joe

  • Usado
  • Brochura
Condição
Used - Acceptable
Encadernação
Paperback
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
Eugene , Oregon, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 5 de 5 estrelas de Biblio clientes.
Preço do item
€ 3,78
€ 3,78 frete para USA

Mostrar detalhes

Descrição:
Penguin Books. Used - Acceptable. Paperback The item is fairly worn but still readable. Signs of wear include aesthetic issues such as scratches, worn covers, damaged binding. The item may have identifying markings on it or show other signs of previous use. May have page creases, creased spine, bent cover or markings inside. Packed with care, shipped promptly.
Preço do item
€ 3,78
€ 3,78 frete para USA
The Selling of the President: The Classical Account of the Packaging of a Candidate
Foto de Stock: A capa pode ser diferente.

The Selling of the President: The Classical Account of the Packaging of a Candidate

por McGinniss, Joe

  • Usado
Condição
Used - Very Good
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
Frederick, Maryland, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 4 de 5 estrelas de Biblio clientes.
Preço do item
€ 3,78
€ 3,78 frete para USA

Mostrar detalhes

Descrição:
Penguin Publishing Group. Used - Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner’s name, short gifter’s inscription or light stamp.
Preço do item
€ 3,78
€ 3,78 frete para USA
The Selling of the President: The Classical Account of the Packaging of a Candidate
Foto de Stock: A capa pode ser diferente.

The Selling of the President: The Classical Account of the Packaging of a Candidate

por McGinniss, Joe

  • Usado
Condição
UsedGood
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
Interlochen, Michigan, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 5 de 5 estrelas de Biblio clientes.
Preço do item
€ 5,67
Frete grátis para USA

Mostrar detalhes

Descrição:
UsedGood. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.
Preço do item
€ 5,67
Frete grátis para USA
The Selling of the President : The Classic Account of the Packaging of a Candidate
Foto de Stock: A capa pode ser diferente.

The Selling of the President : The Classic Account of the Packaging of a Candidate

por McGinniss, Joe

  • Usado
Condição
Used - Good
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
Mishawaka, Indiana, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 5 de 5 estrelas de Biblio clientes.
Preço do item
€ 6,31
Frete grátis para USA

Mostrar detalhes

Descrição:
Penguin Publishing Group. Used - Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Preço do item
€ 6,31
Frete grátis para USA
The Selling of the President
Foto de Stock: A capa pode ser diferente.

The Selling of the President

por Joe McGinniss

  • Usado
  • Bom
  • Brochura
Condição
Usado - Bom
Encadernação
Paperback
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
HOUSTON, Texas, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 3 de 5 estrelas de Biblio clientes.
Preço do item
€ 6,49
Frete grátis para USA

Mostrar detalhes

Descrição:
Penguin (Non-Classics), 1988-08-02. Paperback. Good.
Preço do item
€ 6,49
Frete grátis para USA
The Selling of the President : The Classic Account of the Packaging of a Candidate
Foto de Stock: A capa pode ser diferente.

The Selling of the President : The Classic Account of the Packaging of a Candidate

por McGinniss, Joe

  • Usado
Condição
Used - Good
ISBN 10 / ISBN 13
9780140112405 / 0140112405
Quantidade Disponível
1
Livreiro
Mishawaka, Indiana, United States
Avaliação do vendedor:
Este vendedor ganhou uma avaliação de 5 de 5 estrelas de Biblio clientes.
Preço do item
€ 8,32
Frete grátis para USA

Mostrar detalhes

Descrição:
Penguin Publishing Group. Used - Good. Used book that is in clean, average condition without any missing pages.
Preço do item
€ 8,32
Frete grátis para USA