Principles Of Services Marketing

Paperback. Good.

Paperback. Acceptable.

McGraw-Hill Education. Used - Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.

Paperback / softback. New. Develops an indispensable framework for understanding services, their effective marketing and how this drives value creation. This book reflects the importance of marketing for public services and not-for-profit organizations. It includes chapters on service systems and the experiential aspects of service consumption.

McGraw-Hill Higher Education, 2014. Paperback. New. 7th edition. 554 pages. 10.28x7.68x0.79 inches.

Paperback / softback. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; Develops an indispensable framework for understanding services, their effective marketing and how this drives value creation. This book reflects the importance of marketing for public services and not-for-profit organizations. It includ

Mcgraw Hill Higher Education. Used - Very Good. Very Good condition. 6th edition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner’s name, short gifter’s inscription or light stamp.

Paperback. Very Good.

Paperback. Very Good.

Paperback. Very Good.

Paperback. Very Good.

McGraw-Hill Education. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.

Paperback. Very Good.

Mcgraw-Hill, 2004. 4th. Paperback. UsedLikeNew/UsedLikeNew.

McGraw-Hill Higher Education. 6th. Paperback. Used; Very Good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there’s something for every literary palate. All… Ler mais sobre este item

MGH, 1994. 1st. Paperback. New/New.

Paperback. Like New.

Mcgraw-Hill, 2004. 4th. Paperback. New/New.

The McGraw-Hill Company , pp. 448 4th Edition . Papeback. Used.

The McGraw-Hill Company , pp. 371 . Papeback. Used.