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The Ten Commandments for Business Failure
por Keough, Donald R
- Usado
- Condição
- Used - Good
- ISBN 10
- 1591842344
- ISBN 13
- 9781591842347
- Livreiro
-
Reno, Nevada, United States
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Formas de pagamento
Sobre este item
Penguin Publishing Group. Used - Good. Used book that is in clean, average condition without any missing pages.
Sinopse
Don Keough —a former top executive at Coca-Cola and now chairman of the elite investment banking firm Allen & Company—has witnessed plenty of failures in his sixty-year career (including New Coke). He has also been friends with some of the most successful people in business history, including Warren Buffett, Bill Gates, Jack Welch, Rupert Murdoch, and Peter Drucker. Now this elder statesman reveals how great enterprises get into trouble. Even the smartest executives can fall into the trap of believing in their own infallibility. When that happens, more bad decisions are sure to follow. This light-hearted “how-not-to” book includes anecdotes from Keough's long career as well as other infamous failures. His commandments for failure include: Quit Taking Risks; Be Inflexible; Assume Infallibility; Put All Your Faith in Experts; Send Mixed Messages; and Be Afraid of the Future. As he writes, “After a lifetime in business I've never been able to develop a step-by-step formula that will guarantee success. What I could do, however, was talk about how to lose. I guarantee that anyone who follows my formula will be a highly successful loser.”
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Detalhes
- Livreiro
- Better World Books
(US)
- Nº do estoque do livreiro
- GRP73182158
- Título
- The Ten Commandments for Business Failure
- Autor
- Keough, Donald R
- Estado do livro
- Used - Good
- Quantidade Disponível
- 2
- Encadernação
- Hardback
- ISBN 10
- 1591842344
- ISBN 13
- 9781591842347
- Editorial
- Penguin Publishing Group
- Local de publicação
- New York City, New York
- Esta edição foi publicada pela primeira vez
- 2008-07-24
Termos da venda
Better World Books
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Sobre o Vendedor
Better World Books
Membro de Biblio desde 2010
Reno, Nevada
Sobre Better World Books
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