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Repetitive Advertising in Newspapers - a Study of Two New Products
por Stewart, John B
- Usado
- Capa dura
- first
- Condição
- Veja a descrição
- Livreiro
-
Galway, Ireland
Formas de pagamento
Sobre este item
Harvard University, Division Of Research, Graduate School Of Business Administration, 1964. First Edition. Hardback. Fine cloth copy in a near fine, very slightly edge-nicked and dust-dulled dw, now mylar-sleeved. Remains particularly and surprisingly well-preserved; tight, bright, clean and sharp-cornered. ; 357 pages; The author addressed himself to one of advertising's most crucial needs: an understanding of the interrelationships of a full range of criteria whereby advertising can be measured...
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Detalhes
- Livreiro
- MW Books Ltd.
(IE)
- Nº do estoque do livreiro
- 48247
- Título
- Repetitive Advertising in Newspapers - a Study of Two New Products
- Autor
- Stewart, John B
- Formato/Encadernação
- Hardback
- Estado do livro
- Usado
- Quantidade Disponível
- 1
- Edição
- First Edition
- Encadernação
- Capa dura
- Editorial
- Harvard University, Division Of Research, Graduate School Of Business Administration
- Data de publicação
- 1964
Termos da venda
MW Books Ltd.
Returns accepted within 10 days of receipt if you are unsatisfied with either our description of, or the book itself.
Sobre o Vendedor
MW Books Ltd.
Membro de Biblio desde 2005
Galway
Sobre MW Books Ltd.
MW Books is an academic and antiquarian bookshop with a large stock in core areas such as Early Travel & Exploration, Nineteenth Century Literature, Early Political Economy, Labour and Social History, and Asian and Colonial History. Please don't hesitate to contact us with your questions or comments regarding any item listed.
Glossário
Alguns termos que podem ser usados ??nesta descrição incluem:
- First Edition
- In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
- Tight
- Used to mean that the binding of a book has not been overly loosened by frequent use.
- Cloth
- "Cloth-bound" generally refers to a hardcover book with cloth covering the outside of the book covers. The cloth is stretched...
- Fine
- A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...