Nudge : Improving Decisions about Health, Wealth and Happiness
por Sunstein, Cass R., Thaler, Richard H
- Usado
- Condição
- Used - Very Good
- ISBN 10
- 0141040017
- ISBN 13
- 9780141040011
- Livreiro
-
Mishawaka, Indiana, United States
Formas de pagamento
Sobre este item
Sinopse
For fans of Malcolm Gladwell’s Blink and Nobel Prize winner Daniel Kahneman’s Thinking Fast and Slow , a revelatory new look at how we make decisions A New York Times bestseller An Economist Best Book of the Year A Financial Times Best Book of the Year Nudge is about choices—how we make them and how we can make better ones. Drawing on decades of research in the fields of behavioral science and economics, authors Richard H. Thaler and Cass R. Sunstein offer a new perspective on preventing the countless mistakes we make—ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources—and show us how sensible “choice architecture” can successfully nudge people toward the best decisions. In the tradition of The Tipping Point and Freakonomics , Nudge is straightforward, informative, and entertaining—a must-read for anyone interested in our individual and collective well-being.
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Detalhes
- Livreiro
- Better World Books (US)
- Nº do estoque do livreiro
- GRP65455173
- Título
- Nudge : Improving Decisions about Health, Wealth and Happiness
- Autor
- Sunstein, Cass R., Thaler, Richard H
- Estado do livro
- Used - Very Good
- Quantidade Disponível
- 1
- Encadernação
- Brochura
- ISBN 10
- 0141040017
- ISBN 13
- 9780141040011
- Editorial
- Penguin Books, Limited
- Local de publicação
- London
- Esta edição foi publicada pela primeira vez
- 2008-01
Termos da venda
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