Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
por Jay Conrad Levinson
- Usado
- Condição
- Used - Very Good
- ISBN 10
- 0618785914
- ISBN 13
- 9780618785919
- Livreiro
-
Waltham, Massachusetts, United States
Formas de pagamento
Sobre este item
Sinopse
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including * strategies for marketing on the Internet (explaining when and precisely how to use it) * tips for using new technology, such as podcasting and automated marketing * programs for targeting prospects and cultivating repeat and referral business * management lessons in the age of telecommuting and freelance employees Guerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.
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Detalhes
- Livreiro
- More Than Words Inc. (US)
- Nº do estoque do livreiro
- BOS-D-05h-0001204
- Título
- Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
- Autor
- Jay Conrad Levinson
- Estado do livro
- Used - Very Good
- Encadernação
- Brochura
- ISBN 10
- 0618785914
- ISBN 13
- 9780618785919
- Editorial
- Houghton Mifflin
- Local de publicação
- Wilmington, Massachusetts, U.s.a.
- Esta edição foi publicada pela primeira vez
- May 22, 2007
Termos da venda
More Than Words Inc.
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